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OTT Video Forecasts

Track the entire digital video landscape by streaming platform, by access type and by market. Covers subscribers, users, revenues and ARPUs by platform and across free and paid services: from premium subscription to advertising-funded services, including ad-supported hybried tiers.

  • 13 KPIs
  • 1 159 actors
  • 705 groups
  • 193 countries
  • Forecasts Yes

Geographic coverage

  • SSA (Sub-Saharan Africa) 48 / 48

    • French speaking Africa 20

      Benin · Burkina Faso · Burundi · Cameroon · Central African Republic · Chad · Comoros · Congo · Democratic Republic of Congo · Djibouti · Gabon · Guinea · Ivory Coast · Madagascar · Mali · Mauritius · Niger · Senegal · Seychelles · Togo

    • English Speaking Africa 17

      Botswana · Eswatini · Ghana · Kenya · Lesotho · Liberia · Malawi · Namibia · Nigeria · Rwanda · Sierra Leone · South Africa · Tanzania · The Gambia · Uganda · Zambia · Zimbabwe

    • Other SSA 9

      Angola · Cape Verde · Equatorial Guinea · Eritrea · Ethiopia · Guinea-Bissau · Mozambique · Sao Tome and Principe · Somalia

    • Arab MENA 2

      South Sudan · Sudan

  • Europe 45 / 71

    • Central and Eastern Europe 21

      Albania · Bosnia · Bulgaria · Croatia · Cyprus · Czech Republic · Estonia · Greece · Hungary · Kosovo · Latvia · Lithuania · Moldova · Montenegro · North Macedonia · Poland · Romania · Serbia · Slovakia · Slovenia · Ukraine

    • Western Europe 14

      Austria · Belgium · France · Germany · Ireland · Italy · Liechtenstein · Luxembourg · Malta · Netherlands · Portugal · Spain · Switzerland · UK

    • Eurasian markets 5

      Armenia · Azerbaijan · Belarus · Georgia · Russia

    • Nordics 5

      Denmark · Finland · Iceland · Norway · Sweden

  • Latin America 39 / 47

    • Caribbean Islands 20

      Anguilla · Antigua & Barbuda · Aruba · Bahamas · Barbados · British Virgin Islands · Cayman Islands · Curaçao · Dominica · Dominican Republic · Grenada · Haiti · Jamaica · Puerto Rico · Saint Kitts and Nevis · Saint Lucia · Sint-Maarten · St Vincent & the Grenad. · Trinidad and Tobago · Turks and Caicos Islands

    • Central America 7

      Belize · Costa Rica · El Salvador · Guatemala · Honduras · Nicaragua · Panama

    • Other LATAM 7

      Bolivia · Ecuador · Guyana · Paraguay · Peru · Uruguay · Venezuela

    • Latin America Top 5 5

      Argentina · Brazil · Chile · Colombia · Mexico

  • Asia-Pacific 31 / 50

    • Southeast Asia 10

      Brunei · Cambodia · Indonesia · Laos · Malaysia · Myanmar · Philippines · Singapore · Thailand · Vietnam

    • SAARC 7

      Bangladesh · Bhutan · India · Maldives · Nepal · Pakistan · Sri Lanka

    • East Asia 7

      China · Hong-Kong (China) · Japan · Macau · Mongolia · South Korea · Taiwan

    • Eurasian markets 5

      Kazakhstan · Kyrgyzstan · Tajikistan · Turkmenistan · Uzbekistan

    • Oceania 2

      Australia · New Zealand

  • MENA 21 / 22

    • Arab MENA 18

      Algeria · Bahrain · Egypt · Iraq · Jordan · Kuwait · Lebanon · Libya · Mauritania · Morocco · Oman · Palestine · Qatar · Saudi Arabia · Syria · Tunisia · UAE · Yemen

    • Other MENA 3

      Iran · Israel · Turkey

  • French Overseas 7 / 9

    • French Overseas 7

      Guadeloupe (France) · Guyane (France) · Martinique (France) · Mayotte (France) · New Caledonia (France) · Polynesia (France) · Reunion (France)

  • North America 2 / 2

    • North America 2

      Canada · USA

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TRACKING

What’s tracked

  • Reach and revenues by access, platform and country, with history and trends by market and by region. Yearly data and history including 5-year forecasts

  • +180 countries, with market- and actor-level breakdowns.

  • Refreshed yearly with historical series and trend tracking.

  • Online dashboard, Excel exports and API, plus analyst support.

DASHBOARD

What the dashboard looks like

  • Full size

    01 / 03

    OTT video metrics by market. Evaluate your market landscape at a glance, then drill into specifics by operator, for every market and time period.

    Kpis by actor and by region:

    • Subscribers
    • Monhtly Active Users
    • Revenues
    • Market shares
    • ARPU

    Split by

    • Subscription model
    • Advertising model
    • Hybrid tiers
  • Full size

    02 / 03

    OTT video metrics by market. Evaluate your market landscape at a glance, then drill into specifics by operator, for every market and time period.

    Kpis by actor and by region:

    • Subscribers
    • Monhtly Active Users
    • Revenues
    • Market shares
    • ARPU

    Split by

    • Subscription model
    • Advertising model
    • Hybrid tiers
  • Full size

    03 / 03

    OTT video metrics by market. Evaluate your market landscape at a glance, then drill into specifics by operator, for every market and time period.

    Kpis by actor and by region:

    • Subscribers
    • Monhtly Active Users
    • Revenues
    • Market shares
    • ARPU

    Split by

    • Subscription model
    • Advertising model
    • Hybrid tiers

DIMENSIONS

Every dimension ready to slice

  • Subscribers

  • Monhtly Active Users

  • Revenues

  • Market shares

  • ARPU

  • Streaming platform

  • Subscription

  • Advertising

  • Hybrid VOD